The Rule' continues to build as the film’s release draws nearer, with fans eagerly awaiting every new update. Directed by Sukumar and starring Allu Arjun in the lead role, the film's promotion takes off with the release of the special song 'Kissik,

Pushpa 2: The Rule is the sequel to Sukumar’s 2021 film Pushpa: The Rise. Arjun, Rashmika Mandanna, and Fahadh will reprise their roles as Pushpa Raj, Srivalli, and Bhanwar Singh Shekawat. Mythri Movie Makers and Sukumar Writings are producing the movie.

Allu Arjun started off by thanking his ‘home’ of Chennai where he spent the first 20 years of his life. “Even if I go national or international, I would always be the boy from Chennai,” said Arjun, adding, “I always wanted to have one film event of mine in a crowded auditorium in Chennai, and it is finally happening with Pushpa 2.”