Steak ‘n Shake has fired back at Cracker Barrel, accusing the company of eliminating its heritage with its new, controversial logo.

While Cracker Barrel CEO Julie Felss Masino dismissed the public anger over the change of the logo of Cracker Barrel, the row turned into a political one with the MAGA denouncing the logo change, calling it 'woke' and 'liberal' and Democrats questioning the outrage over a logo change.

This time, netizens are boycotting Cracker Barrel and Julie Felss Masino, its president and CEO for the last two years. Before working at the Southern country-themed restaurant ch

The stock of Cracker Barrel Old Country Store, Inc , tanked in the wake of its new logo redesign, which has prompted accusations that the iconic restaurant franchise has been overtaken by wokeness

Try telling that to the stockholders. Right after the logo change announcement was made, Cracker Barrel’s stock saw a nasty 14% drop, something to the tune of $100 million in value. It’s since recovered a bit (buy the dip, right?), but still has a 9.9% drop over the past five days.