Mountain Dew is getting a logo and label makeover in 2025. The new design has references to the drink's past and its current outdoorsy identity.

"Mountain Dew is reclaiming the mountain with a new logo and visual identity that is synonymous with adventure"

Mtn Dew” is getting a makeover, with the word “mountain” reappearing on cans and bottles, following a roughly two-decade-long hiatus.

Mountain Dew is bringing the "mountain" back for the first time in 15 years, with a complete packaging design overhaul meant to lean into the brand's roots. Since the last major design makeover in 2009,

The return of the full name, “Mountain Dew,” and a more rustic and natural look are aimed at reconnecting with the brand’s roots. The new design also includes touches like a citrus-colored mountain background, which reflects the drink’s fruity flavor.

Mountain Dew, which has been going by "Mtn Dew" since 2009, is refreshing its entire brand identity by revisiting its past — and once again going by its full name. Here's what's changing.

With sales falling sharply, Mountain Dew is going back to its past, though it apparently doesn't plan to bring back the Willy the Hillbilly mascot from decades ago. The soft drink has unveiled a new logo and packaging design that reintroduces the word "Mountain,