Steven Smith, the former Yeezy designer behind the Foam Runner and several other top models, was recently named the head of ...
While the company reported a 9% increase in revenue in China, there was a 7% fall in the US. Adidas attributed the dip to a Yeezy-related decline. The brand terminated its lucrative partnership with ...
The mocassin inspired Lightblaze Moc takes a lot of cues from the Yeezy Foam Runner and is set to release in two colourways ...
In 2023, Adidas began selling some Yeezy inventory and donated a portion of proceeds to organizations representing people who "were hurt" by Kanye West's antisemitic comments. While the Yeezy ...
Days after Adidas announced the split with West, court records show that the company demanded Yeezy return $75 million that had allegedly been deposited into its accounts. When Yeezy refused ...
The initial release offers two striking colorways that nod to the iconic “MX” pattern popularized by Ye ‘s YEEZY line. One features a cool and understated gray-blue palette, while the other boasts a ...
After more than two years of disputes, Adidas and Kanye West have officially ended the conflict. On Tuesday, October 19, the sports brand announced that an agreement had been reached with the rapper.
The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...
It’s part of the business.” Adidas announced that it would be selling its leftover Yeezy inventory in batches, and donate part of the proceeds to anti-hate groups, in 2023 (Getty) The end of ...
The sale of parts of the remaining Yeezy inventory generated revenue of around 200 million euros ($215 million) in the quarter. AP Separately, Adidas saw strong growth in Greater China in the ...
BERLIN — In an unexpectedly positive third quarter, during which German sportswear giant Adidas saw 10 percent growth in sales, the company also closed its turbulent chapter on the Yeezy line.
Gulden has overseen the sales of Adidas' remaining stock of Yeezy shoes, initially in high demand but more recently selling at discounts. Yeezy inventory sales generated revenue of around 200 ...