Steven Smith, the former Yeezy designer behind the Foam Runner and several other top models, was recently named the head of ...

The mocassin inspired Lightblaze Moc takes a lot of cues from the Yeezy Foam Runner and is set to release in two colourways ...

Steven Smith has had quite a career in innovation of styles in footwear and fashion. Spanning 38 years, Smith has been able ...

While the company reported a 9% increase in revenue in China, there was a 7% fall in the US. Adidas attributed the dip to a Yeezy-related decline. The brand terminated its lucrative partnership with ...

Adidas is winding down its affiliation with Ye on two fronts — legally and in terms of its dwindling Yeezy inventory. Wholesale in Q3 grew 13% year over year on a currency-neutral basis ...

2024 Adidas also teased additional sneakers, showing an image with silhouettes of the Yeezy Foam Runner, the Yeezy 500, the Yeezy Boost 350 V2, and the Yeezy Slides. Meanwhile, Kanye West ...

Prolific designer Steven Smith, fired from Yeezy in August, has held key roles at Adidas, Nike, Reebok and New Balance.

The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

Adidas announced that it would be selling its leftover Yeezy inventory in batches ... Philonise & Keeta Floyd Institute for Social Change run by George Floyd’s brother. West was banned from ...

The sale of parts of the remaining Yeezy inventory generated revenue of around 200 million euros ($215 million) in the quarter. AP Separately, Adidas saw strong growth in Greater China in the ...

Adidas has announced the launch for the Supernova Rise 2, an upgraded version of its everyday running shoe that was introduced late in 2023. The Adidas Supernova Rise 2 features a new formula for its ...

Beyond spearheading Yeezy through its influential golden days, Smith is also responsible for iconic silhouettes such as the ...