Atlantic Media-owned Quartz is looking to latch onto the augmented reality trend, and hopefully establish expertise in what promises to be a huge new ad category ...

Virtual technology has existed for more than 50 years. However, augmented reality (AR) and virtual reality (VR) have only ...

The demand for AR and VR stocks is increasing. is technology that projects additions to what you see and hear through devices, adding to your current reality. Virtual reality (VR) is the creation of ...

Recent advances in virtual reality (VR) and augmented reality (AR) have introduced transformative approaches to molecular visualisation and interactive modelling. These immersive technologies allow ...

We at Travel Daily Media were able to experience first-hand how virtual and augmented reality have driven the recovery of ...

Google has consolidated teams working on augmented reality and has big plans for a new software platform it's shopping to partners.

Poised for Rapid GrowthThe Global Augmented Reality (AR) and Virtual Reality (VR) in Healthcare Market is projected to grow at a remarkable CAGR of 30–35% over the next five years. This surge is ...

Sony, the creator of popular gaming console PlayStation, announced its new virtual reality headset at CES this week as the race to compete in the metaverse, a virtual world of work and play, heats up ...

Google, Snap, Niantic, Nvidia, AppliedVR, and the rest of these AR (Augmented Reality) and VR (Virtual Reality) companies are changing the way we use the technology—and paving the way for the ...

Tim Cook said augmented reality allows consumers to be more "present." — -- In an exclusive interview with ABC News, Apple CEO Tim Cook said he favors augmented reality (AR) over virtual reality ...