There are no rules saying anybody’s got to wear a bra. If you get the sense your child isn’t ready to talk bras, that’s okay. It’s a lifetime commitment for a lot of us — who wants to ...

Bras get a bad rap because it’s hard to find one that lifts and separates without looking unnatural, and provides support without feeling uncomfortable. But the longer I’ve been on the bra ...

Lingerie retailer Bravissimo has been acquired by underwear and swimwear manufacturer Wacoal Europe. Wacoal Europe, which ...

Few items of clothing are more entwined with the evolution of fashion and the cultural status of women than the bra. From its functional past to its fashionable present, the bra has shifted from ...

Multi-channel retailer, Bravissimo, has been acquired by lingerie and swimwear manufacturer Wacoal Europe. Wacoal owns the ...

“These are the most comfortable bras you will ever wear,” Kardashian said of her offerings in a 2022 ad. “I really wanted to figure out how to blend the comfort and ease of a bralette with ...

That’s why when searching for the best bras for older women specifically, there are a couple of things to keep in mind. “I tell all my customers that there are no rules having to do with age ...

Bravissimo has been snapped up by lingerie and swimwear manufacturer Wacoal Europe. Wacoal Europe owns the brands Wacoal, Freya, Fantasie, Elomi and Goddess. Bravissimo has been selling Freya, ...

Here’s how it works. Selecting the right sports bra is essential for both comfort and performance during your workouts. While we often pick sports bras for their appearance, the real reason we ...

Bravissimo has been acquired by the Wacoal Europe lingerie and swimwear manufacturer. Wacoal owns the Wacoal, Freya, Fantasie, Elomi and Goddess brands, most of which Bravissimo has been selling for ...