A campaign by environmentalist group Greenpeace, including a video featuring an oil leak swallowing an Arctic community built entirely out of Lego bricks, has resulted in Danish toy manufacturer Lego ...
Lego Group, the world’s leading toy maker, will disassemble a 3-year partnership with Shell Oil Co. after a public outcry that was ignited by a controversial video campaign that went viral. That video ...
STOCKHOLM (AFP) - The world's largest toymaker Lego said on Thursday it was ending a deal with oil giant Shell, bowing to pressure from a Greenpeace campaign linking Lego toys to Arctic oil spills.
"We do not want to be part of Greenpeace's campaign," Lego chief executive Joergen Vig Knudstorp said about the company's decision to stop the multimillion dollar marketing deal with Shell. STOCKHOLM ...
A woman walks past a window display of Lego at a Saga Falabella department store in the Miraflores district of Lima August 27, 2014. REUTERS/Mariana Bazo COPENHAGEN (Reuters) - Denmark's Lego has said ...
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Greenpeace’s long protest against Lego over its association with Shell seems like it’s finally paid off: Lego have announced that they do not intend to renew their agreement with the energy company ...
Danish toymaker Lego won’t renew a promotional deal with Royal Dutch Shell to hand out toys to people filling up at its gas stations in light of a Greenpeace campaign that protests against Arctic ...
The following ad contains images which may permanently destroy your childhood memories. Viewer discretion is advised. That might be an appropriate warning for a new PSA released by Greenpeace, which ...
The world's largest toymaker Lego said on Thursday it was ending a deal with oil giant Shell, bowing to pressure from a Greenpeace campaign linking Lego toys to Arctic oil spills. Announcing the ...
Bowing to pressure from a Greenpeace campaign linking Lego toys to Arctic oil spills €Stockholm: The world’s largest toymaker Lego said on Thursday it was ending a deal with oil giant Shell, bowing to ...