More than 500 kids and adults built a 23,760-foot-long Rainbow Loom chain Saturday in Tustin in an attempt to set a Guinness world record. Eager participants braved the rain to help Max Wilford, a ...

A girl works on a Rainbow Loom at her home in Wichita. The toy, engineered by two former Wichita State students, has become wildly popular and inspired several copycat versions. Travis Heying File ...

A company that sells Rainbow Loom, a toy that transforms colorful rubber bands into intricate bracelets, key chains, rings and accessories, rose from humble beginnings to a profitable pop culture ...

Why is Christian Science in our name? Our name is about honesty. The Monitor is owned by The First Church of Christ, Scientist, and we’ve always been transparent about that. The church publishes the ...

In the era of iPad dexterity among those not yet old enough to sort out the act of going to the bathroom on their own, a surprisingly screen-free toy and craft trend is taking off in a big way: ...

Two years after going into business, Rainbow Loom inventor Cheong Choon Ng was nearing the millionth sale of his plastic-pronged device for weaving colorful rubber band bracelets. The $16.99 kits were ...

Annie Murphy Paul is the author of the forthcoming book Brilliant: The New Science of Smart. The other day, my seven-year-old son asked me for a Rainbow Loom. If you don’t know what that is, you don’t ...