Returns and damage aren’t just logistics issues. Discover how packaging decisions can quietly reduce product damage, returns, ...
Retail packaging no longer plays a background role in the buying process. It has become one of the most visible and influential touchpoints between a brand and its customers, shaping perception, trust ...
Some manufacturers are dreading it, but Retail Ready Packaging (RRP) is on its way. How does it work, who will pay for it, and who stands to benefit most? Hugh Westbrook reports as an industry braces ...