Strategic planning is a critical activity for any business. The starting point for any strategic plan is the development of effective -- and actionable -- goals and objectives. Understanding how to ...

Goals and objectives are statements of what you want your small business to accomplish. These can also be described as strategies and tactics. Goals, or strategies, are usually set first, followed by ...

Setting your goals and objectives ahead of time -- before you write your next direct-mail piece or article for publication, before you even do any research or conduct interviews -- is key to the ...

Each component of a SMART goal is designed to ensure that you have the proper framework to accomplish an objective. Instead of making open-ended wishes for the future, you make a purposeful plan. For ...