One of Sanrio's most prominent executives names the characters who have the brightest futures going into 2026, with Hello ...

A new wave of Namco x Sanrio toys has the translucent ghosts from Pac-Man running about their maze wearing hats based on ...

Furyu shared first screenshots of its Gothic Lolita Hatsune Miku figure that pairs up Snow Miku and Sanrio's Kuromi mascot.

Sanrio®, the global lifestyle brand behind beloved characters like Hello Kitty® and Kuromi™, is kicking off spooky season with Kuromi's Mischief Mansion – a month-long Halloween celebration ...

Sanrio has been around for decades, and in that time, Hello Kitty has become a true global phenomenon. The kawaii mascot has become one of the best-selling figures in the world, and Hello Kitty is ...

Fans of Sanrio and the alternative kawaii style have a new must-have item: the Kuromi special edition Crocs. The shoes come ...

Bratz has issued an apology after receiving complaints that its Black doll Sasha, was initially excluded from a collaboration ...

The fan-favorite collab is back with even more kawaii magic as new Sanrio characters make their debut in the Toca Boca universe Following the success of Hello Kitty’s first integration into the ...

This collection initially featured dolls Chloe, Yasmin, and Jade to celebrate Hello Kitty's upcoming birthday on November ...

Megan is a lifelong lover of storytelling and considers video games one of the best ways to tell meaningful and immersive stories. She loves single-player narratives, RPGs, and any game that has a ...

New leadership has taken over at a company known for a particular brand of cute. Shintaro Tsuji, the 92-year-old founder of Sanrio, the Japanese company that created Hello Kitty, handed over the reins ...