A new report from edge cloud platform provider Fastly suggests AI crawlers made up almost 80% of all AI bot traffic in recent months – with crawlers from Meta making up more than half of total traffic ...
LLM referrals convert no better than search and make up less than 1% of traffic, challenging claims of higher-quality clicks, new data shows. Traffic from large language models (LLMs) doesn’t convert ...
A new report from edge cloud platform provider Fastly reveals what it called “a striking shift in the nature of automated web traffic” with a recent analysis of traffic indicating that AI crawlers ...
Google says AI not causing traffic declines & that it cares more about web’s health than competition
Google is out with a blog post today rebutting recent reports that its AI features are causing traffic declines. The extended response comes from VP and Head of Search Liz Reid. At a high level, ...
A new report out today from edge cloud platform provider Fastly Inc. highlights how the explosive growth of artificial intelligence bots is reshaping web traffic, content access and infrastructure ...
Numerous studies indicate that the shift to AI search features and the use of AI chatbots are killing traffic to publishers’ sites. But Google on Wednesday denied that’s the case, at least in ...
Getting more traffic to your website is one of the most important objectives for any business, startup, or entrepreneur. Website traffic means more visibility, more potential customers, and more ...
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