Connor and The Dad vlog and go hunting for the Yeezy Boost 350 V2 Core Black shoes. They end up going to four shoe stores to get tickets in hopes of winning the drawing for a chance to buy the Kanye ...

Steven Smith, the former Yeezy designer behind the Foam Runner and several other top models, was recently named the head of ...

This surprising collab between Balenciaga and Under Armour has the ingredients to become the next "it" sneaker of high ...

The initial release offers two striking colorways that nod to the iconic “MX” pattern popularized by Ye ‘s YEEZY line. One features a cool and understated gray-blue palette, while the other boasts a ...

Adidas attributed the dip to a Yeezy-related decline. The brand terminated its lucrative ... which was coronated the "It Shoe" of 2023. When Gulden took over the company last year, he said he would ...

Adidas is winding down its affiliation with Ye on two fronts — legally and in terms of its dwindling Yeezy inventory. Wholesale in Q3 grew 13% year over year on a currency-neutral basis ...

In 2015 YEEZY Season 1 debuted along his first adidas signature shoe. The Yeezy Boost 350 was a huge success with this model selling over 9,000 pairs in over 10 minutes. His line would go on to ...

The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

AP Separately, Adidas saw strong growth in Greater China in the third quarter, while sales in North America excluding Yeezy shoes were up on the year thanks to improving brand image, the company ...

A trend for Adidas' Samba and other "terrace" shoes - retro models inspired ... million euros in the quarter - well below ...