Every brand has its franchise running shoe; the one shoe that’s so good it’s cultivated a cult-like following. Asics has the Gel-Kayano, Nike has the Pegasus, and for adidas, it’s the Ultraboost.

adidas sent shockwaves through the world of running shoes — and, shortly thereafter, the world of casual shoes thanks to a bit of help from then-partner Ye — with the release of the UltraBOOST in 2015 ...