CMO Saurabh Jain reflects on how 2025 reshaped real estate marketing, touching on digital-first discovery, rising media costs ...
“Healthcare and pharma are steadily moving past a TV-first mindset. While linear TV made up more than 30% of the industry’s ...
Need a better way to plan projects? Discover mind map examples that help you visually organize tasks, ideas, and strategies ...
Campaign Middle East on MSN

Digital Essays 2025: The performance reset

Carat’s Bassem Hoss explains why the industry must stop chasing performance efficiencies and focus on effectiveness instead.
Bluewater Technologies Group Inc., a Wixom-based provider of experiential marketing and event technology solutions, has announced a strategic partnership with thunder::tech, a marketing agency ...
Marketers are rediscovering the power of physical experiences, from in-person events to printed catalogs and magazines, as a way to build deeper connections with audiences fatigued by digital-only ...
Digital marketing has long since shifted its focus: businesses no longer seek «cheap» leads for the sake of a report. Quality ...
Google’s removal of unified pricing rules lets publishers set bidder-specific floors again, which could cause a pricing shift ...
Learn how logo fashion and luxury marketing are redefining modern fashion and influencing what people wear today.
As consumer expectations rise, fuel retailers are discovering new ways to transform the pump-side experience into meaningful, ...
Technology isn’t just something we carry in our pockets anymore; it’s also shaping the way our homes look, feel, and function ...