Bueckers’ Nike G.T. Hustle 3, the first basketball sneaker created by a college player in the Name, Image and Likeness era, ...

Nike’s Sportswear Club Fleece Hoodies are one of Dick's' Cyber Monday sale's biggest hits, and they're beginning to sell out, ...

UConn women's basketball star Paige Bueckers is the first NIL athletes with a Nike player edition shoe. She shared the 'G.T.

The Nike-owned startup became an example of how to build fandom around digital fashion. Now, it might be the canary in the ...

Paige Bueckers is no stranger to breaking barriers, and this season she’s making history once again. The University of ...

At just 24, Brazilian soccer player Vinicius Jr. is one of the most recognizable faces in the sport. At 18, he left his ...

Kevin Garnett took to Instagram to share his appreciation for Michael Jordan's contributions and redefinition of the sneaker ...

The Oregon Ducks introduced a new Air Jordan 9. Check our Sneakers news for more upcoming releases and breaking content!

Drumroll please ... Oregon finishes the regular season on top in the Big Ten Power rankings. Penn State is second and Ohio ...

Wisconsin's famous football family stars in "A Watt Holiday Classic," Dick's Sporting Goods' new holiday ad campaign.

Following on from Caitlin Clark blazing a trail with her lucrative deal with Nike, college basketball sensation Paige ...

UConn star Paige Bueckers' Nike GT Hustle 3 PE dropped this week and the standout guard gifted her teammates a pair of the ...