Connor and The Dad vlog and go hunting for the Yeezy Boost 350 V2 Core Black shoes. They end up going to four shoe stores to get tickets in hopes of winning the drawing for a chance to buy the Kanye ...

Mystery box unboxing with a twist! 🎁 Inside is either Yeezy Boost 350s or Alpha Bounces, and the winner faces Mud Day. Watch as your votes decide the fate of these sneakers in a muddy showdown!

Adidas attributed the dip to a Yeezy-related decline. The brand terminated its lucrative partnership with Ye, formerly Kanye West, in 2022 and was left with millions of dollars worth of Yeezy ...

Days after Adidas announced the split with West, court records show that the company demanded Yeezy return $75 million that had allegedly been deposited into its accounts. When Yeezy refused ...

The company ended its partnership with West’s popular Yeezy fashion line and the split reportedly cost both parties hundreds of millions of dollars. A year later, however, Gulden defended West.

The brand was left holding more than $530 million worth of Yeezy sneakers after dropping West, but it was able to sell some of the stock and give parts of the proceeds to charity. Had Adidas ...

Gross margin expanded 2 percentage points to 51.3%, despite the hit from “this year’s significantly smaller and less profitable Yeezy business ... momentum and the boost it got from ...

Boost Mobile used to be an MVNO, a Mobile Virtual Network Operator, basically a brand using someone else's actual physical network. But not anymore. Boost has been boosting its own in-house 5G ...

Adidas has reached an out-of-court settlement with Kanye West through which both parties have agreed to withdraw all legal claims linked to the sportswear company’s decision to end its ...

The move isn’t entirely unexpected — in 2023, the company issued releases of Yeezy stock in May and July. Products in those two releases were sold at a profit, but a “significant amount” of the ...

Royal Enfield is launching the Goan Classic 350, a new addition to its J-series lineup with a bobber-inspired design. While it retains the Classic 350's 349cc engine, it boasts unique features ...

Ducati has unveiled an all-new V2 engine, the Italian bikemaker’s lightest ... while benefiting from shorter first and second gear ratios to help boost acceleration. But referencing a track ...