Jaguar's boss called out critics of its latest video ad, saying their reaction was "vile hatred" and intolerance. The brand ...

A new ad by Volvo is being hailed on social media for its pro-family message after Jaguar set off a social media firestorm ...

But after the luxury car brand released a new promotional video on Tuesday, some are calling it “Bud Light 2.0,” per Fox ...

Jaguar has offered a glimpse of its “polarising” new electric car after attracting ridicule for its controversial rebrand.

Rawdon Glover says message of promotional clip that featured no cars has been lost in ‘blaze of intolerance’ online ...

The carmaker’s boundary-pushing commercial has been controversial, but the company says that’s hardly surprising.

As Jaguar prepares to introduce its new all-electric models starting in 2026, the success of its bold rebranding strategy ...

Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...

Love’s Steve Pearce is no stranger to luxury clients or Jaguar, which he worked with for eight years. Legacy could only take ...

Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...

ALBAWABA - Jaguar, the sports car and luxury vehicle brand of Jaguar Land Rover, a British multinational car manufacturer, ...

Volvo's family-oriented advertisement resonates with audiences while Jaguar's modern rebranding faces criticism. Discover the ...