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Volvo, Jaguar
Tale of Two Carmakers: Jaguar's 'Woke' Rebranding vs. Volvo's Family Focus
The culture wars have come for the automotive industry, with recent ads from two big luxury brands drawing widespread attention on social media.
Pro-family Volvo ad celebrated on social media following Jaguar rebrand backlash
A new ad by Volvo is being hailed on social media for its pro-family message after Jaguar set off a social media firestorm with its new "woke" rebrand.
Volvo's family ad wins the internet amid Jaguar's woke backlash
Social media users were quick to praise the ad, with many applauding its wholesome content and lack of controversial undertones. “Volvo understands what people want: safety, family, and connection,” one user tweeted.
autoevolution
1d
Volvo Showed Jaguar How To Do Genius Advertising, the Brits Still Wanted To "Copy Nothing"
An emotional Volvo EX90 commercial shot by Hoyte Van Hoytema, the cinematographer of Interstellar and Oppenheimer, became ...
1d
Volvo’s “Pro-Life” Ad Celebrated Amid Jaguar Rebrand Backlash
Two luxury car brands, Volvo and Jaguar, have recently found themselves at the center of a heated debate on social media.
D'MARGE
2d
Jaguar Rebrand Disaster Signals A Falling Automotive Icon, Undone By Unnecessary Wokeness
To say the response has been mixed is charitable at best… The vast majority of reactions to the new branding, which utilises ...
The Hill
1d
Full show: Pete Hegseth speaks out; Volvo versus Jaguar
Billionaires Elon Musk and Jeff Bezos bicker over Trump. HBO reaches out to author J.K. Rowling.
Jaguar
versus
Volvo
. All ...
MotorTrend on MSN
4d
What’s Going on at Jaguar? Here’s How the British Brand Plans to Go Big Again
Forget everything you know about Jaguar. The storied British carmaker is undergoing the most profound transformation in its ...
1d
on MSN
Jaguar is not looking back on its radical rebrand... quite literally: British car maker teases concept EV with NO REAR WINDOW
Jaguar has shifted up another gear with its controversial rebrand by teasing a first glimpse of its radical new electric ...
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