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Mountain Dew is putting the mountain
With new look, the 'Mountain' is back in new Mountain Dew logo
Mountain Dew is getting a logo and label makeover in 2025. The new design has references to the drink's past and its current outdoorsy identity.
Mountain Dew Gets A New Look After Two Decades, Bringing Back ‘Mountain’
The return of the full name, “Mountain Dew,” and a more rustic and natural look are aimed at reconnecting with the brand’s roots. The new design also includes touches like a citrus-colored mountain background, which reflects the drink’s fruity flavor.
Mountain Dew Is Getting a New, Old Look
Mountain Dew, which has been going by "Mtn Dew" since 2009, is refreshing its entire brand identity by revisiting its past — and once again going by its full name. Here's what's changing.
Mountain Dew brings back a nostalgic logo — and its full name
"Mountain Dew is reclaiming the mountain with a new logo and visual identity that is synonymous with adventure"
Mountain Dew is putting the mountain back in its logo
The PepsiCo-owned beverage unveiled a new logo and packaging design Wednesday that drops its sharply angular font and abbreviated title for imagery that evokes its rustic roots, as well as bringing back its namesake title to cans and bottles.
Mountain Dew Bringing Back the Mountain
One key word has been conspicuously missing from cans of Mountain Dew for the better part of 20-years, Mountain.
Social Samosa
7h
Mountain Dew's rebranding: From bold redesigns to a nostalgic 2025 refresh
The revamped logo will feature a treelined landscape backdrop, replacing the vibrant, angular designs that have defined ...
1d
on MSN
Mountain Dew VooDew 2024: What is the soft drink's Halloween mystery flavor?
Mtn Dew in shorthand – has released its 2024 VooDew mystery flavor. Fans of the beverage are guessing what candy served as ...
1d
Mountain Dew Is Making a Big Change to its Iconic Packaging
Mountain Dew is bringing the "mountain" back for the first time in 15 years, with a complete packaging design overhaul meant ...
Dezeen on MSN
2d
Mountain Dew aims to "reclaim its legacy" with mountain-focused rebrand
Beverage company PepsiCo has unveiled a rebrand of its Mountain Dew drink with a new logo and packaging focused on it's ...
9d
Mountain Dew advertised its diet soda during VP debate. Why it's part of the conversation
An ad for Diet Mountain Dew during the VP debate might have given Kentuckians an extra chuckle after Gov. Andy Beshear ...
1d
Mountain Dew Just Announced a Major Change
Mountain Dew recently announced it’s changing its logo to offer a more vintage feel, steering away from its current sharper ...
Marketing Dive
2d
Why Mountain Dew refreshed its visual identity for a new era of marketing
A new logo builds on a recent reinvigoration that has seen the brand shift from a positioning around the extreme toward “energizing refreshment.” ...
BevIndustry
2d
Mountain Dew announce new visual identity
Mountain Dew, a brand of PepsiCo Inc., Purchase, N.Y., announced that it is taking on a brand-new visual identity, reclaiming ...
Food Republic on MSN
2d
Mountain Dew Is Dropping The Abbreviation And Getting Back To Its Roots
The new Mountain Dew logo, designed by PepsiCo Design & Innovation, showcases the brand's iconic citrus-inspired colors and ...
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