The challenge invited participants to track their steps on the Fitze app to unlock rewards, with the grand prize being a ...

Moniify, a new digital news platform for Zillennials —refers to those who are younger millennials or older Gen-Z— was founded ...

Enter ‘what’s the fuss’ marketing. The art of creating bold, surprising content that grabs attention, sparks conversation, ...

"The most powerful campaigns are those that marry the science of data with the art of creativity," says Shadi Abdulhadi on ...

Moniify, a new digital news platform for Zillennials —refers to those who are younger millennials or older Gen-Z— was founded ...

M&C Saatchi will lead strategic consultancy, PR, and creative direction for Carlsberg brands in the GCC, with a focus on KSA ...

The campaign captures the support of thousands who have stood by Mo Salah throughout his career-defining moments.

Audi has launched a 40-day long brand boost campaign in an effort to bring immersive experiences to residents of Abu Dhabi ...

The new era, characterised by AI augmentation, redefines how we engage with customers and structure and operate our marketing ...

As Associate Digital Director, Mayur Salian will oversee the digital strategy for both local and international clients.

Backed by extensive attitudinal and behavioural data, the marketing trends report features expert predictions and critical ...

Through partnerships with Publicis Groupe and Yango, Landmark Reach will help brands optimise ad strategies for measurable ...