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As advertisers demand more control, transparency and results, The Trade Desk’s UK VP Phil Duffield argues that the open ...
Thank you for visiting us at Campaign House at Cannes Lions 2025. It was our first year with a dedicated venue so we’d love ...
3 Great Ads is a long-running Thinkbox and Campaign series. The idea is not only to explore some of our greatest ads in the ...
A petition calling for Cannes Lions to clamp down on sexual harassment has attracted almost 500 signatures. Hosted on ...
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Performance marketing’s evolution is long overdue. As the limitations of search, social, and DSPs become clearer, the demand ...
With its floor-to-ceiling wraparound screens and status as the UK’s No.1 busiest attraction by footfall, Outernet offers a standout opportunity for brands looking to make a real-world impact. It also ...
Subscribe Unrestricted access to our most popular content including the School Reports, Power 100 and Best Places to Work Essential round-ups such as Movers and Shakers, Pitch Update and the Question ...
Campaign hosted its annual Cannes party at the Carlton Beach – with more than 600 guests from UK and global advertising. Campaign's teams from Asia, India, Turkey, Canada, Germany the UK and the US ...
The thorny issues of reach, audience verification and siloed measurement were top of mind as Samsung Ads launched its new integrated reporting system that brings its connected TV (CTV) and mobile data ...
Optimise harder, move faster, push automation further. Too often, it can sound like the narrative around AI in advertising fixates only on speed and volume at the expense of how it can do the right ...
Marketers are drowning in data but starved of insight. AI offers a way to spot patterns, predict behaviour, and surface answers fast. But speed is meaningless without direction. Here are five tips on ...