When personalization fatigue sets in, reducing friction—not targeting harder—becomes the fastest path to trust, conversion ...

Deal adds enterprise generative AI-based enterprise search, permission-based RAG to employee service platform.

AI-powered doesn’t mean inhuman. Agentic AI gives your employees the space to do what humans do best, turning every ...

The appointment of Amit Mathradas highlights Five9’s belief that the future of CX leadership lies in AI execution, not ...

Some of the clearest customer experience lessons don’t have to come from our normal sources. They can come from stories we ...

Altman breaks down OpenAI’s real priorities: memory, relationships, enterprise growth — and why an IPO isn’t coming anytime ...

Just like planning the perfect weekend in a new city, backward induction lets you navigate your CX strategy with intention.

Netflix on Dec. 5 announced an agreement to acquire Warner Bros.' film and television studios, HBO Max, and DC Studios for ...

As AI pushes marketing into uncharted territory, culture—not tools—will determine whether teams adapt, stall, or fall behind.