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How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
Jayson Tatum wore Cincinnati-themed shoes during the Boston Celtics' home game against the previously unbeaten Cleveland ...
Following its latest collab with the GOAT in tennis, Nike salutes the women in the basketball game with its newest Jordan shoe lineup designed for current — and future — WNBA superstars.
NBA sports memorabilia has always captured the imagination of fans, investors, and collectors alike. The post Michael ...
Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...
The Vitra Design Museum in southern Germany is presenting the first-ever museum exhibition on Nike’s design history. Martin ...
Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...
The Air Jordan 3 stands as a monumental figure in sneaker history, representing not just a shoe, but a cultural phenomenon.
The Heir Series is the lowest shoe in Jordan Brand’s basketball lineup and has been designed to enable the kind of running ...