Target is countering Amazon's October Prime Day with huge discounts of its own, including up to 30% off some awesome LEGO sets.

Save big on Lego sets featuring Marvel, Star Wars, Super Mario, Sonic The Hedgehog, and more.

When it comes to picking out toys, we’re always mindful that they not just keep our little ones entertained for hours on end, but that they’re teaching them valuable life skills at the same time. LEGO kits are one of the best ways to meet both of those requirements,

Prime Day is nearly here, and new early deals are popping up every day. Amazon uses October Prime Day to kickstart the holiday shopping season — even if you haven't even thought about the holidays yet,