AppLovin (APP) is seen as the “dominant” player in the mobile advertising space, even as Unity (U) is undergoing a ...

Investing.com -- BTIG upgraded Unity Software to Neutral from Sell, citing a healthier mobile advertising backdrop and signs that spending on its Vector ad product is improving despite some advertiser ...

Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, today announced the broad availability of its Ad Quality tool, now available as a free, standalone SDK for ...

Unity is pinning hopes for revenue growth on the new AI-powered ads platform Vector after it helped deliver 15% sequential growth in the company’s ads business in Q2. The firm, which has engaged in ...

Unity Software (NYSE: U) gave investors a reason to take notice in mid-July 2025. The company’s stock jumped over 14% to a new 52-week high. Unity’s stock price jump was powered by a trading volume of ...

Shares of Unity Software (NYSE:U) jumped about 12% on Thursday after Morgan Stanley noted that the company's ad customers are reporting rapidly improving returns. The firm has an Overweight rating and ...

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

Google is getting sick and tired of YouTube watchers who use ad blockers, and — no surprise — the company is stepping it up in an effort to extract (reclaim?) even more ad revenue from users. On ...

Coca-Cola has released a series of AI-generated Christmas ads that sparked mockery and disgust from social media users. AI-generated video has been slowly making its way into advertising, with the ...

Addition was founded in 2021 and has done work with Google, Prudential, The New York Times, Realtor.com and more. America feels like a nation at a crossroads. The election is behind us, but the deep ...

Altogether, $10.5 billion has been spent on campaign ads in the 2024 election cycle, on races from president down to county commissioner, according to data compiled by the ad-tracking firm AdImpact ...

Over the past weeks, ABC viewers across the country have been shown a graphic advertisement featuring images of aborted fetuses, as part of a campaign by antiabortion rights advocate and long-shot ...