Brian Niccol, Chipotle Mexican Grill

Brian Niccol inspires a lot of confidence. So much, in fact, that when Starbucks announced the former Chipotle chief would ...
Redburn Atlantic’s Edward Lewis downgrades coffee-shop giant after new Chief Executive Brian Niccol unveils his “Back to ...
Starbucks’ new strategies are rooted in the same foundational principles that helped the company succeed internationally.
Wall Street applauded when Starbucks Corp. named Brian Niccol to head a rebound effort. Three months later, the cheers are ...
The coffee chain’s new chief executive is focusing on cafe operations and company affairs as he seeks quick change.
To make things easier for customers and employees, the company will add “commonsense guardrails” to customizations on its ...
One of the most recent—and notable—changes is that the company intends to bring back a “human touch” by writing customer ...
On Starbucks' fourth-quarter earnings call, newly installed CEO Brian Niccol told investors he needed to spend more time in ...
Brian Niccol was hired to turn the company around. He’ll have a better chance the more time he pledges to be in Seattle.