The uproar from the ‘woke’ ads was likened to Bud Light’s bizarre 2023 partnership with transgender influencer Dylan Mulvaney ...

The silly season discourse pinning Jaguar sales figures on a car that didn’t even exist was enough to make the eyes roll, ...

Jaguar’s bold rebrand and EV pivot have driven sales off a cliff. With just 49 cars sold in Europe last April, the luxury ...

Consumer research also showed progress. Focus group testing indicates that 20 percent more people see Jaguar as a brand ...

JAGUAR sales have plummeted 97.5 per cent after the car manufacturer faced fierce backlash over its woke pink “rebrand”. The ...

UK EV market expands, but rising costs, Chinese competition, and lagging infrastructure are slowing the industry.

Here’s how Jaguar will relaunch as an all-EV brand In 2021, it canceled an EV months before production—now it's preparing for 2025. Jonathan M. Gitlin – May 3, 2024 12:37 pm | 68 ...

Jaguar had a plan for a new EV, ... In the year ending last March, Jaguar sold just under 43,000 cars globally, while the combined Land Rover brands managed nearly 280,000.

Jaguar. The days of Jaguar selling sub-$50,000 new cars like the compact XE sedan appear to be numbered. Per Autocar, each of the three Jaguar models will start between £100,000 and £125,000 — roughly ...

Jaguar registered under 50 cars in Europe in April 2025, but the drop is part of a planned EV shift. But there's a logical explanation for it. Skip to main content ...

Cars.com editors weigh in on what they like — and the many things they 
 don't — about Jaguar's all-new electric car, the 2019 I-Pace.

Jaguar's first EV, the I-Pace, has seen sales go from bad to worse over the past few years and the company announced in November that it would halt sales of all its cars in the UK until its ...