There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...

Once again Jaguar has left the denizens of the Internet in an uproar, who accused the luxury carmaker of embracing 'woke' ...

Jaguar has been accused of abandoning loyal customers and dealerships with its controversial rebrand, as the carmaker ...

Images of the futuristic GT car, dubbed the 'Design Vision Concept' ahead of its full reveal at Miami Art Week in the early ...

Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...

Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...

Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...

Jaguar’s transformation started with the reveal of its new brand identity featuring an all-new logo – Jaguar calls it a ...

Jaguar sells cars but doesn't want to be an "auto brand" anymore. Instead, nonbinary aliens are here to sell you DEI.

Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...

James May appears to have backtracked on his comments about a new Jaguar advert after calling it “marketing b******s”.

Although the Design Vision concept car will be unveiled on December 2, we won’t see the first production car unveiled until ...