Collegiate trademark licensing and marketing company CLC is gearing up for College Colors Day (Aug. 29) and the start of new ...

DEK: The longtime U.S. Open sponsor is bringing the activation to Chef Daniel’s in New York City, and to consumers nationally ...

Although consumers are more likely to use Gen AI for shopping, most still worry about privacy, Omnisend reports.

Step outside the industry echo chamber, and you'll notice something: People have been trying to avoid advertising for decades.

Adults are finally getting their share of the pie -- the pizza pie, that is.

As Meta strives toward a fully AI-powered advertising business, the tech giant continues to introduce automated and generative ad features.

Advertisers could be caught in the middle of the ongoing feud between Elon Musk and Sam Altman. Musk reportedly offered Meta ...

Move over, hot dogs -- there’s a new challenge that’s calling taco lovers to take a seat at the competitive eating table. The ...

Advertisers concerned about using too much energy or harming the environment through searches or media buys may want to consider another way to connect with potential and existing customers.

Analysts say ESPN's transition to streaming from linear will be slow, partly due to its "authentication" moves with the service's launch. Existing ESPN cable TV subscribers will get the new ESPN ...

Wet Girl Summer" arrived this week via more than 100 wild posters suggesting women "Destigmatize Vaginal Health." ...

ESPN will make a slow financial transition to streaming from linear TV, according to analysts, partly due to its "authentication" moves with the launch of the service. Existing ESPN cable TV ...